There is no judgment here. Being organized in your personal life is one thing, being an organized business owner is completely different it seems. There are piles of paperwork, calendars to synchronize, not to mention digital documents to file and employees to manage. It can be so overwhelming. Then there’s your marketing schedule. All of these business chores can be handled with a good plan of action. Update or upgrade some habits and behaviors and you’re on the right track.
Everyone might agree that it is a considerable relief to have things in order and running smoothly. To cross items off of lists is a sense of accomplishment. But there are pitfalls to being organized that no business owner wants to talk about. There are three that come to mind immediately:
Time. Establishing a process to get organized can seem overwhelming. Choosing to file one file, one piece of paper and one calendar entry at a time will help overcome the challenge. Similar to every established behavior, consistency is key.
Money. The old adage, “It takes money to make money,” was probably meant as an accurate justification of marketing. Hiring an expert to handle marketing is a smart and efficient solution. A marketing expert that manages the broad aspects of business communication is worth the investment.
Trust. Your business is basically your baby, it’s challenging to hand files and assets over to an outsider. An initial consultation in a casual setting is recommended to determine whether a partnership will be effective. Regularly scheduled meetings to thoughtfully discuss updates and contextual themes is crucial to trust building.
The solutions to becoming more organized are plentiful. Each of them takes effort and are worth undertaking. The benefits of being organized to preserve our mental health. In fact, check out this recent article by Tiara Puspita, from Workplace Options.
Ess Factor Solutions is ready to take the marketing off your hands. Take your marketing to the next level, reach your customers and grow your business with marketing experts today!